Opinions and discussion on content management and document management by one of the biggest guys in the business. *Measured by combined weight

Tag: Selling Content Management

Mystery Shopping in ECM

Generating leads is a big part of the business for a software vendor, but too often, it is the weakest link.  It often seems that the major qualification for telesales is the ability to fog a mirror.  That American idiom that has you put a mirror under a body’s nose to see if it fogs… Read More ›