Opinions and discussion on content management by one of the biggest guys in the business. *Measured by weight not volume
I'm going to be honest, selling “scan and store” is boring. When I get asked the value of simply scanning all the documents in a file room and storing them in a repository with a simple index, I become Rainman. “That will be $10,000 and you’ll have a 1-year return on investment.” Usually no one... Continue Reading →
Too often the real value of a distribution channel, or site, goes unknown. Information is published with the expectation that the reader will find it. Unlike In a Field of Dreams, "Build it and they will come" is not necessarily accurate. People will visit a site once or twice but if they can't get what... Continue Reading →
The cost of content is the most basic level of measure in the content management space. If there is one basic measure that library services, the core of content management, should bring to any installation is a reduction in the Cost of Content. By simply calculating the Cost of Content before and after the installation... Continue Reading →
Lee and I were talking and one of the most common questions we hear from clients implementing or managing a content management system is how to calculate a return on their system. Companies end up spending hundreds of thousands to millions of dollars on a CMS system with no idea of how to track the... Continue Reading →
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