EMC World – First Impressions and Partner Summit May 6, 2013Posted by Lee Dallas in Content Management.
Tags: #emcworld, #mmtm13, Accenture, Big data, EMC
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I attended the Global Partner Summit this morning. First impressions at EMC World are great. There were several panel discussions from leadership and rather than a play by play I will just these take aways and random thoughts that stuck with me.
As an old airline guy I was pleasantly surprised to see that businesses technical challenges showing up over and over. The complexities of that market are ready made for everything we are doing with big data, analytics and unstructured information. From aircraft performance and customer service to my old stomping grounds in maintenance we are everywhere.
Anecdote from Pivotal CEO Paul Maritz : an airline CIO explained that a single trans-atlantic flight by a Boeing 777 could generate as much as 30 TB of data if we captured everything and that as more components become internet aware this will become a reality. Accenture’s subsidiary Navitarire for example is an ambitious offering taking on management all technology aspects of running an airline in the cloud and EMC technology is all over it. I will commit to learning more about this one.
In discussing the move to the cloud by our customers, Maritz also used the term third platform applications. I like this term much better than the weak attempts to get people ti use terms like Web 3.0. Certainly we see this in the content space as well and I’ll have more discussion on this front later in the week after the IIG keynotes and sessions get underway.
On the security front my take away is that we are witnessing the death of the perimeter. I would write a post on that but I have sworn off posts with death in the title. The RSA leadership called out the trend that soon the “internet of things” will result an expansion of the number of endpoints on the internet. Everything from refrigerators to jet engines (theres the airline reference) will have an IP address.While this expands our ability to understand what is happing to these devices in real time it also expands the risk. The industry focus in security needs to shift to accelerating the identification and responce to attack through real time intelligent analysis of the environment. Anti-virus and perimeter defenses are simply not able to defend your network at all of the potential points that the internet of things will create.
From a personal IIG perspective, we have certified over 75 partner solutions since relaunching that program and are seeing tremendous growth around solutions. Business models are changing and the partner ecosystem has to evolve with it and moving from a transactional services integration model to repeatable solution oriented relationships with our partners and customers is part of that transformation.
When I talk about partnering to people who don’t know what I do – I usually describe it in terms of being
- Entrepreneurial – It is symbiotic relationship where success of the business partner, the customer and EMC are equally important.
- Exponential – The reach and expertise of our partner ecosystem has the potential to take our joint solutions to levels we could never achieve on our own
- Essential – The market moves too fast for one organization to know everything about every opportunity and solve every problem alone.
These principles have not changed even as the platforms and business models do.
Lastly here is my personal list of sessions not to miss (check your schedule for time and location)
- Mike Mohen on Migrations and Upgrades
- Jeroen Van Rotterdam EMC Documentum Architecture & Overview
- Ed Bueche on Scalability and Performance
- Dave LeStrat on IIG Public Cloud Solutions
This is going to be an exciting week. Stop by the EMC Momentum section in the Solution Pavilion and don’t miss the hands on lab opportunities to see the products in action.
2012 – Predictions Scorecard & Year in Review December 23, 2012Posted by Lee Dallas in Acquisitions, Content Management, Documentum, Dropbox, ECM, EMC, Open Text.
Tags: Cloud Computing, Documentum, Dropbox, ECM, EMC, Microsoft, Open Text Corporation, VMware
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Since we have averted the Mayan apocalypse I am collecting my 2013 predictions for the ECM market, Before that a few words about my scorecard for last year’s predictions. On average I have had better years. Still there was one or two predictions I can feel good about from last year’s post.
Syncplicity – Sync Now,Integrate Later August 8, 2012Posted by Lee Dallas in Content Management, Documentum, ECM, EMC.
Tags: Cloud Content Management, Documentum, Dropbox, EMC, EMC Corporation, Microsoft SharePoint, ShareFile, SharePoint, Syncplicity
[A friendly remember. I work for EMC but this is my own opinion and not reviewed or approved by the company.]
I have been spending a lot of time with Syncplicity getting used to the tool and understanding where it fits in my personal technology ecosystem. As I play with it I am finding that it really is the simplest of things that have the biggest impact on my productivity.
A few years ago I wrote a series on the evolution of where I examined the nature of disruption introduced by SharePoint. The crux of the argument was that SharePoint’s success was due in large part to the fact that it addressed the most pervasive problem first – not the most complex.
In SharePoint’s case the pervasive problem targeted was the need in for work group file management. All other “ECMish” features were secondary and even though professional ECM practitioners argued that SharePoint was not a full fledged ECM, they failed to see it was enough of one to satisfy the broadest swath of the market. (Read ‘How SharePoint Captured ECM’ here)
The question for us now is – what is that next feature that is sufficiently pervasive, under-served, and tragically overcomplicated by current offerings? I have come to believe that sync not share is it.
All About Access
While the term Sync & Share has the marketing types giddy with alliterative glee I would argue that the share half of the equation is secondary to getting the value. You must realize that sharing necessarily drags a list of more complex features along. Everyone that does business using more than one device (smartphone, laptop, tablet, desktop) over the course of the day has a need for sync. I want my data to be available wherever I am without having to think about it.(read: What The Cloud Means to Real People)
Sharing on the other hand is more complex and more idiosyncratic. It is most always deliberate and dependent on the capabilities of the audience. The feature is important and supported in some way across the solutions in the space but following the principle of “solving the most pervasive problem first” sync not share is the linchpin.
Dropbox understood this well and did a good job getting everyone used to the idea of sync and even coming to depend on it. What they failed to anticipate is the needs of the collective buyer (i.e. IT) over the individual in the enterprise. More to the point I am not certain they expected a need to sell to businesses when they started. Corporate security requirements are very difficult to address architecturally after the fact. Concerns linger that it is not secure enough for business despite recently added stop gaps.
So what are we waiting for?
Laurence Hart has written an excellent post on the integration possibilities with Syncplicty and the rest of the EMC IIG portfolio. I do not have any issues with the ideas but personally I think we run the risk of waiting too long for an integration of the product into something that looks more like what we think content management is and missing the opportunity staring us in the face.
Syncplicity delivers something that companies can use right now by itself and add tremendous value. IT shops that have been forced through security or other concerns to block Dropbox or Box now have an alternative backed by EMC that is secure, simple and more important – is what the users are asking for instead of what we “professionals” have been trying to convince them they need for more than a decade.
In much the same way that ECM practitioners and vendors tried to make the argument that SharePoint wasn’t an ECM we may look at what Syncplicity does without any integration and be tempted to make the claim that it needs complex features to be “interesting” to us. This is completely wrongheaded thinking.
Sync is not about management. It is about access. It is not about metadata. It is about flexibility. Other tools may offer sync but where they do offer IT controls knowingly or not they require that you buy into their interpretation of ECM.(taxonomy, system of record, location on your filesystem, etc.) Time and experience has taught us most rational people don’t really want ECM.
ECM is essential in certain cases but real people just want ubiquitous access to their data. The vast majority of that data is outside formal management and there is often no business case to justify changing it. Syncplicity offers a straightforward implementation of secure sync (with share too) across the mobile ecosystem without encumbering it with more ECM than is needed to solve the most pervasive use cases.
The potential for integration is enormous. There is already a rich RESTfull API that we have done some interesting things with but my recommendation is that you do not need that to justify the product in any organization. Sync is the pervasive problem on the table. Go solve it with Syncplicty and the other features will follow when and if they are worth it on their own.
Syncplicity – EMC Buys Into Sync and Share May 21, 2012Posted by Lee Dallas in Content Management.
Tags: Documentum, EMC, EMC World, IIG, MMTM2012, Syncplicity, TechCrunch
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This is probably the most important story about the IIG portfolio in recent memory. EMC announced today the acquisition of cloud file sync and share vendor Syncplicity. This is significant on different levels and there will be posts from many sources official and otherwise attempting to understand it all but here are a few of my early observations. (These are my opinions and not necessarily those of EMC.)
I believe this move shows that
- EMC still believes content management is important – For the analysts and customers that fret over EMC’s resolve in the area this should serve as a message. EMC is especially adept when it comes to putting it’s money where it’s strategy is. There would be no investment at this level if the leadership did not mean what they said when was asked if the IIG portfolio was still strategic.
- Both EMC and IIG Leadership are responding to changes in the marketplace – As one who pays close attention to the ECM market it can be quite frustrating when you recognize changes some refuse to see. Our business is rife with denial of the impact of SaaS on the content management market. There are still those who would defend the way business has always been conducted to the detriment of a company’s very existence. Customers today want the option to buy capability as a pure SaaS offering and are not willing to wait for legacy platforms to transform in either technology or business model. No amount of denial or justifying one’s current strategy with past successes will compensate for it. We needed to acquire to lead.
- “SaaS vs. Traditional” is not an either/or scenario for EMC – The only companies that make the argument you can’t do both are those without the resources to do it. The combination in the portfolio of ubiquitous access with the option to add reasonable centralized governance is a good thing. Maturing the sync and share market with Documentum class policy enforcement could accelerate adoption into security minded business areas that free range tools only dream about today.
As I learn more I will pass it on. I want to understand more about the technical side of things.(integration, archive,etc) I have played with the various clients (Mac and Android) and so far I am pleased. No doubt we will be bombarded with feature bubble charts from friend and foe alike but my initial reaction was positive. I especially like the administrative options for setting default behaviors.
At this point though I believe this is a move by EMC that was both well reasoned and aggressive and I suspect will trigger copy cat acquisitions within months. Professionally I am looking forward to learning how we can use Syncplicity ourselves and sell it through our direct and partner channels.
Finally as someone familiar with the struggles IT organizations have with opening up this capability I can say that I am hopeful this combination will bring us to the place where productivity and security of unstructured data no long have to be at odds in the enterprise.
xCP 2.0 Test Drive at EMC World May 19, 2012Posted by Lee Dallas in Content Management, Documentum, EMC.
Tags: Documentum, EMC, EMC World, MMTM2012, xCP, xCP2.0
Earlier this week David Le Strat teased some of the hands on xCP 2 opportunities available at EMC World next week in Vegas. The product is still a few months away but I was part of a small group last week that got to spend three days with the current build.
Before you embark on your own journey to learn about xCP2 I would like to share a few of my observations on the new product. I will also point out that this is 100% my own opinion and interpretation. If you see differences later between what I describe here and how it is discussed and positioned by EMC you can chalk it up to my idiosyncrasies. The concepts though should be consistent so here are my top five favorite things about xCP2 ( in no particular order) (more…)
Writing a Blog and Keeping Our Job April 2, 2011Posted by Lee Dallas in Content Management.
Tags: Blogging, Business, Documentum, EMC, EMC Corporation
One of the highest compliments we get is when people acknowledge the relative degree of neutrality we maintain and still manage to keep our jobs at EMC. It is not an easy thing to do. I have had this conversation so often lately I thought I would share some things about the blog that help us keep on track and the informal guidelines we try to follow. (more…)
Motorola Acquires Cloud Store and Stream Vendor Zecter December 22, 2010Posted by Lee Dallas in Content Management.
Tags: Cloud Computing, EMC, EMC Corporation, Motorola, Mozy
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Motorola announce that their mobility division is acquiring Zecter – a cloud based provider of personal content storage and streaming. If you had asked me five years ago if EMC would ever have a presence in my personal tech inventory I would have said no. The Iomega and Mozy acquisitions though made EMC a permanent part of my private infrastructure. The Intel/McAfee deal was a notable example of heretofore unlikely unions driven by the always online everywhere world we now live in. With 2011 poised to be the year that corporate mobile technology goes mainstream will we start to see an overt convergence of traditional enterprise technology providers (storage,servers, s/w) merge with new world mobile infrastructure. It could make for some interesting combinations.
Evaluating My 2010 ECM Predictions December 13, 2010Posted by Lee Dallas in Content Management.
Tags: box.net, Burntsand, Cloud Computing, Content Management, Day Software, EMC, IBM, Microsoft SharePoint, Nuxeo, OpenText, SharePoint, Web content management system
Last year I made six predictions for the 2010 content management market. Unlike Jean Dixon though I am actually going to review my work. The thing about making predictions like this is there is no real accountability – That is what makes punditry so appealing. Nevertheless I am going to attempt an objective review anyway.
What the Greenplum Deal Means to Documentum July 7, 2010Posted by Lee Dallas in Content Management, Documentum, EMC.
Tags: acquisition, Documentum, EMC, Greenplum
There is a question that is sure to come up in Documentum circles - What does the Greenplum deal mean to Documentum. My completely personal and unofficial opinion not to be associated with the company in any way is - nothing. (more…)
Newton’s First Law of Content June 25, 2010Posted by Lee Dallas in Content Management.
Tags: Documentum, ECM, EMC, xDB
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Alan Pelz-Sharpe always has a way of getting me thinking. His latest post, ECM Coexistence and the Vuvuzela, remarks how vendors and customers alike are looking to integrate new content systems with legacy content systems rather than replacing them. Connectors and API’s and standards are all the rage. What I wonder though is why the change and why now. With apologies to Sir Isaac I propose the principal reason is Newton’s First Law of Content. (more…)